Lophophaps wrote:Xplora, those figures are quite interesting. Do you know of any reasonably accurate figures for how much the rides put into the local economy?
Using the flawed DMP figure of a spend of $137 a day (DMP page 84) and two days this is $250,000 spent per 1000 people. The only expenditure that I can enivisage is shire admin and perhaps shire staff at a few points on ride days. The ride organisers would have their own traffic control.
So it could be shire spend $10,000, return $250,000. This is a huge return on investment, far better than the FHAC. Of course this is just 1000 people for one weekend. With more events, more people (staff, family, etc) and a bigger number of riders I can see $1-2 million a year spent. Whatever the precise figures the ROI is still big, and many will return to the region.
This line is worth following.
I did the Audax Alpine Classic ride over the Aust Day weekend. Numbers were said to be down a bit, as it clashed with the Cadel Evans Great Ocean Road Race (race and mass participation ride) - about 1200 I think.
Ride fees were ~$200 - assume that half of this is spent by organisers locally in the shire.
Accomodation - a little tough to estimate - the number of people involved means accomodation operators are charging peak season prices. some people split accomodation with friends doing to the ride as well. Others bring their (non-riding) partner and family with them. A minimum of 2 nights (starts are at 4am or 6.20 am), so night before, and night after. The organising club actually has a week of rides organised beforehand, starting with a cruisey rail trail ride, and working up to hillier and hillier rides. And plenty of people will stay for the long weekend. Say 2.5 nights @ $125 pppd = $310.
Food & drink. Assume $50 pppd.
Sundries. eg. petrol. Assume $50.
So total spend in the shire around $500 per rider. $600K spent in the shire. I was a cheapskate - brought my own food, and stayed in a caravan park (for access to showers). But plenty of riders I know were staying in some pretty flash accomodation to balance this out.
Costs to the shire. Some admin. As noted, event organisers provide their own traffic control. Also, some patching of roads in the week before the event, especially where cyclists are likely to be descending at speed. Although arguably this is just a matter of timing, as the roads would be repaired at some stage anyway. Certainly less than $20K.
And all of this is conducted on existing public roads - no damage to wilderness areas.
I note the Jayco Herald Sun Tour (pro cyclist race) was run over the same roads a week later - involving rolling road closures, etc.